iGB Barcelona 2026 returns in January and remains one of the most important events for casino affiliates. Taking place in Barcelona on 20–21 January 2026, the show brings together affiliates, operators, and suppliers from across the industry.

For affiliates, this event is about conversations that matter. It’s where partnerships are built, deals are discussed, and plans move forward. Genesys One will be exhibiting at the event again in 2026. We also exhibited in 2025 and saw first hand the value of meeting partners face to face.

iGB Barcelona offers a focused environment. Affiliates can connect directly with decision makers, explore new opportunities, and strengthen existing relationships. Networking happens across the exhibition floor, meeting areas, and dedicated lounges.

If you’re attending in 2026, it’s a good opportunity to connect and talk business.

What is iGB Barcelona?

iGB Affiliate Barcelona is a dedicated iGaming affiliate event that brings the commercial side of the industry together in one place. It focuses on performance driven partnerships rather than product launches or player facing promotion.

The event is built for affiliates who drive traffic, manage media, and grow brands. It also attracts operators looking to expand their casino affiliate programs, along with platforms and suppliers that support acquisition, payments, compliance, and analytics. That mix is what gives the event its value.

iGB Barcelona matters because it creates direct access. Affiliates can speak to decision makers without layers in between. Operators can meet partners who already understand their markets. Suppliers can connect with teams that influence real growth.

Meetings happen on the floor, in lounges, and during scheduled sessions. Deals are discussed openly, and partnerships often start with a simple conversation. That’s why iGB Barcelona continues to be a key date for affiliates each year.

World Gaming Week

World Gaming Week brings several major industry events together in the same city and week. iGB Affiliate runs as part of this wider schedule, alongside ICE Barcelona. For affiliates, this setup adds real value.

Co-location means more access in less time. Affiliates can attend iGB Affiliate Barcelona and, at the same time, connect with the broader gaming ecosystem at ICE. That includes operators, platform providers, payment teams, and technology suppliers who may not sit strictly inside the affiliate space.

This structure benefits affiliates who want efficiency. One trip covers multiple touchpoints across the industry. Meetings can extend beyond affiliate programs and into wider commercial discussions. It also opens doors to new tools, services, and partnerships that support long term growth.

World Gaming Week turns a two day affiliate event into a full week of opportunity, making the trip to Barcelona more worthwhile for affiliates who plan ahead.

Venue and Location

Fira Barcelona Gran Via will host iGB Barcelona, offering a modern venue built for large scale international events. The space is designed for high foot traffic, clear navigation, and efficient meetings, which suits an affiliate focused show.

Barcelona remains a strong host city for global events. It’s well connected by air, has reliable public transport, and offers plenty of accommodation near the venue. That makes planning simple for affiliates traveling from different regions.

The venue itself is easy to access and purpose built for exhibitions of this size. Key areas are spread across dedicated halls, allowing exhibitors, speakers, and networking spaces to stay connected without feeling crowded. While specific hall details are covered elsewhere, affiliates can expect a clear layout that supports meetings and movement across the show floor.

Overall, the venue and location make attending practical, efficient, and worthwhile.

Floorplan

The iGB Barcelona floorplan is designed to make meetings easier and time on site more productive. The exhibition runs across dedicated halls at the venue, with a clear layout that groups affiliates, operators, and suppliers in a logical way.

For affiliates, the floorplan matters. It helps you plan meetings in advance and avoid wasting time moving back and forth across the show. You can see where key partners are located, schedule conversations ahead of time, and leave space for walk up meetings during the day.

Genesys One will be exhibiting on the show floor at Stand 80-A80, making it easy to stop by and connect in person. Checking stand locations before the event helps affiliates plan their days better and get more value from each meeting.

iGB Barcelona 2026 Floorplan
Image from barcelona.igbaffiliate.com

Event Schedule

20 January 2026

Day one kicks off with Connect, Innovate and Collaborate: Welcome to iGB Affiliate 2026. Then the program moves straight into search and traffic with Keynote Brunch: Search Where Will the Quest for Traffic Take Us?. After that, you get fast paced panels like Rapid Hot Seat: Death of the Single Demographic.

The day continues with practical sessions such as SEO to AEO and Lightning Talk: The 2026 Platform Power List. After the break, the focus shifts to business building with Keynote Panel: What They Don’t Tell You About Scaling and Exiting Affiliate Businesses. Later sessions cover creators and global expansion, before closing with Cocktails with Creatives.

21 January 2026

Day two opens with Welcome to iGB Affiliate 2026 Day 2, including what to expect and a recap of day one. Next comes Keynote: The Future of iGaming: The Good, the Bad and the Scary. Then the agenda turns practical with On the Wheel Conversations: iGaming Affiliate-Operator Dynamics.

After that, sessions focus on smarter growth, including Moving Past the FTD: A Data-backed Path to Profitable Player and Business Growth and Keynote: Why Building a Brand is More Important Than Ever as an Affiliate?. In the afternoon, you get interactive and trend led sessions like Is the Market Hot or Not, Adding Crypto to Affiliate Marketing: An Ask Google Anything Session, and From Traffic to Tribe. The day rounds out with Local Heroes and Prediction Markets: What’s All the Hype About for Affiliates?.

Speakers

The speaker lineup at iGB Barcelona 2026 features affiliates, operators, and specialists who work directly with traffic, performance, and growth. Sessions focus on practical experience rather than theory, with speakers drawn from companies actively operating in the affiliate space.

Confirmed speakers include James Prosser and Emilio Takas, who appear across sessions covering affiliate operator dynamics and search strategy. Growth and monetization are also addressed by Line Ho Young Petteri, speaking on moving beyond FTDs toward profitable player value.

Brand building and long term sustainability are covered by Kamila Lukasz-Szpty and Carrie Rose, while search and platform insight comes from Camillo Cortesi. Affiliate growth stories and regional strategies are shared by Eli Destan and Milorad Matejic.

The focus stays practical, current, and directly relevant to affiliate businesses.

Networking Lounges

Networking at iGB Affiliate Barcelona 2026 is built into the event layout, not left to chance. Affiliates have access to multiple dedicated spaces designed for meetings, informal conversations, and social interaction across both days.

Key networking areas include the Affiliate Bar, which acts as a central hub for affiliates to connect throughout the day, and iGB Introducing, a pre bookable meeting space on the show floor with 16 tables available for scheduled one on one meetings via the official event app. A dedicated host manages this space to keep meetings running smoothly.

Affiliates also have access to relaxed environments such as the Affiliate Lounge, reserved for affiliate badge holders, and iGB Oasis, an outdoor networking area exclusive to iGB Affiliate attendees. New for 2026, iGB Hangout adds additional social space across both floors, with meeting pods, live DJs, and informal meeting areas.

These spaces matter because partnerships are built through conversation. Affiliates benefit most here by having structured places to meet decision makers, follow up on introductions, and build long term relationships in settings designed for real discussion.

Official iGB Affiliate Barcelona App

The official iGB Affiliate app is designed to help affiliates plan, connect, and stay organised before and during the event. Once registered, attendees receive access to an automatically created account, allowing them to log in and start preparing ahead of time.

The app provides full access to the event agenda, making it easy to track sessions, keynotes, and panels across both days. Affiliates can search the exhibitor list, view attendee profiles, and use the interactive floorplan to navigate the venue efficiently. Meeting scheduling is built in, allowing users to message contacts and book meetings directly through the app.

Live updates and notifications keep affiliates informed about schedule changes, announcements, and on site activity. Features such as personalised schedules and digital concierge support help reduce friction and save time. Used properly, the app becomes a practical tool for managing meetings and making the most of time at iGB Barcelona.

iGB Barcelona App
Image from barcelona.igbaffiliate.com

iGB Barcelona FAQ’s

To help affiliates plan their visit, we’ve answered the most common questions about iGB Affiliate Barcelona 2026.

When does iGB Barcelona 2026 take place?

iGB Affiliate Barcelona 2026 takes place over two exhibition days. The event runs on 20 January from 9:30 am to 6:00 pm and on 21 January from 10:00 am to 6:00 pm.

Where is iGB Affiliate Barcelona 2026 being held?

The event is held at Fira Barcelona Gran Via in Barcelona, Spain. The venue address is Av. Joan Carles I, 64, 08908 L’Hospitalet de Llobregat, and is easily accessible by public transport.

Which hall will iGB Barcelona use for the exhibition?

The iGB Affiliate Barcelona exhibition takes place in Hall 8 at Fira Barcelona Gran Via. Attendees should use the north access entrance when arriving at the venue.

How do affiliates register to attend iGB Affiliate Barcelona 2026?

Affiliates must register online in advance. Once registered, affiliate status is validated by the organisers. After approval, a barcoded ticket is sent by email, allowing free access for qualifying affiliates.

Can I collect my badge on site at iGB Barcelona?

Yes. Badge collection is available on site. Pre registration badge collection takes place on 19 January from 1:00 pm to 5:00 pm at the South Entrance of Fira Barcelona Gran Via.

Does an iGB Affiliate badge grant access to ICE Barcelona?

Yes. Attendees who have upgraded to include ICE do not need a separate badge. ICE access is printed directly on the iGB Affiliate badge and allows entry to both events.

Who can attend iGB Affiliate Barcelona as an affiliate?

Affiliates are publishers or webmasters who refer player traffic to operators and earn revenue through CPA or revenue share models. All affiliate registrations are reviewed to ensure eligibility for free entry.

Is visa support available for iGB Barcelona 2026?

Yes. After registering, attendees can request a visa invitation letter through their registration account. The system generates the letter automatically, which can be downloaded and emailed for visa applications.

What can affiliates do with the official iGB Affiliate app?

The app allows affiliates to view the agenda, search exhibitors, access the attendee list, book meetings, use the interactive floorplan, receive live updates, and continue networking for two weeks after the event.

Who organizes iGB Barcelona?

iGB Affiliate Barcelona is organised by Clarion Gaming. The Clarion team manages registration, validation, content, networking experiences, and on site support for all official event activities.

Final Thoughts

iGB Barcelona 2026 remains one of the most relevant events for affiliates working in iGaming today. It brings together affiliates, operators, and suppliers in a setting designed for real conversations and practical outcomes. The mix of content, meetings, and networking creates space to review performance, explore new opportunities, and strengthen existing partnerships.

Genesys One will be exhibiting again in 2026, following our presence at the event in 2025. You can find us on the show floor at Stand 80-A80. Being on site allows us to meet affiliates face to face, discuss performance openly, and look at ways to grow together across the year ahead.

If you’re attending, it’s worth planning meetings in advance and leaving room for informal conversations. The value often comes from discussions that don’t follow a strict agenda. iGB Barcelona 2026 offers a strong opportunity to reconnect, align priorities, and move forward with clarity.

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